Rolls-Royce Orders For Spectre
Riyadh: Rolls-Royce has gotten at least 300 orders for its brand-new all-electric Spectre, many of which came from Middle Eastern customers who have historically been significant consumers of the most renowned luxury vehicle in the world.
According to Torsten Muller-Otvos, chief executive officer of Rolls-Royce, which BMW of Germany owns, a significant portion of Rolls-Royce enthusiasts saw the new car and placed orders for the vehicle from the Middle East. The car is scheduled to be delivered toward the end of next year.
“In addition to the US and Asia,” he said, “there were a good number of orders from the Middle East. They were ecstatic to see it. The resonance of Spectre has been fantastic, far exceeding our expectations at the outset.”
“We measure interest by looking at serious customer orders with significant down payments.” He added.
The Largest Markets In The MENA Region
In the MENA Region, The United Arab Emirates (UAE) and Saudi Arabia (KSA) are Rolls-two Royce’s largest markets, accounting for about 10% of global sales of 5,586 cars in 2021. This percentage is expected to rise significantly, as Gulf economies are one of the few areas that have proven to be relatively recession-resistant.
Muller-Otvos noted that he did not believe the company’s prospects would be affected by the risks of global recession feared by many economists.
“With inflation on the rise, many people consider what a fantastic asset a Rolls-Royce would be and invest in it.” “The current order flow is growing,” he stated.
Why Did Rolls-Royce Create Spectra?
Although the company had made severe commitments to sustainable goals across its operations, the CEO pointed out that the switch to all-electric vehicles had not been motivated by a concern for the environment.
It is not a step toward going green. We did it (Spectre) first and foremost because our customers loved it. He added that many city centres might ban internal combustion engine cars in ten or fifteen years.
Even though global consumption decreased due to the coronavirus pandemic, Rolls-Royce has hit record sales and profits over the last two years.
Oliver Zipse, the head of BMW’s management board, said he didn’t see a reason to sell Rolls-Royce shares separately as Volkswagen did with its Porsche subsidiary in a recent IPO worth billions of euros.
He added, “What issue do I want to solve (with an IPO)? Access to capital is not our problem.”